Founder & CEO of Facebook Mark Zuckerberg assures to protect user data after let Cambridge Analytica leaking data of 50 million users
Wednesday, March 21, 2018
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VietPress USA (Mar. 21, 2018): Mark Elliot Zuckerberg (/ˈzʌkərbɜːrɡ/; born May 14, 1984) is an American computer programmer and Internet entrepreneur. He is a co-founder of Facebook, and is currently its chairman and chief executive officer.[4][5] His net worth is estimated to be US $72.5 billion as of March 5, 2018.
Zuckerberg launched Facebook from his Harvard University dormitory room on February 4, 2004 with college roommates and fellow Harvard students Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes. The group then introduced Facebook to other college campuses. Facebook expanded rapidly, reaching one billion users by 2012. During this time, Zuckerberg became involved in various legal disputes brought by his friends and cofounders, who claimed they were due a share of the company based upon their involvement during its development phase.
Since 2010, Time magazine has named Zuckerberg among the 100 wealthiest and most influential people in the world as a part of its Person of the Year award. In December 2016, Zuckerberg was ranked 10th on Forbes list of The World's Most Powerful People.
Zuckerberg was born in 1984 in White Plains, New York. He is the son of Karen (née Kempner), a psychiatrist, and Edward Zuckerberg, a dentist.[14] His ancestors came from Germany, Austria and Poland. He and his three sisters, Randi, Donna, and Arielle, were brought up in Dobbs Ferry, New York, a small Westchester County village about 21 miles north of Midtown Manhattan. Zuckerberg was raised Jewish and became a Bar Mitzvah when he turned 13.
At Ardsley High School, Zuckerberg excelled in classes. He transferred to the exclusive private school Phillips Exeter Academy, in New Hampshire, in his junior year, where he won prizes in science (math, astronomy, and physics) and classical studies. In his youth, he also attended the Johns Hopkins Center for Talented Youth summer camp. On his college application, Zuckerberg stated that he could read and write French, Hebrew, Latin, and ancient Greek. He was captain of the fencing team.
On February 4, 2004, Zuckerberg launched Facebook from his Harvard dormitory room. An earlier inspiration for Facebook may have come from Phillips Exeter Academy, the prep school from which Zuckerberg graduated in 2002. It published its own student directory, "The Photo Address Book", which students referred to as "The Facebook". Such photo directories were an important part of the student social experience at many private schools. With them, students were able to list attributes such as their class years, their friends, and their telephone numbers.
Once at college, Zuckerberg's Facebook started off as just a "Harvard thing" until Zuckerberg decided to spread it to other schools, enlisting the help of roommate Dustin Moskovitz. They began with Columbia University, New York University, Stanford, Dartmouth, Cornell, University of Pennsylvania, Brown, and Yale. Samyr Laine, a triple jumper representing Haiti at the 2012 Summer Olympics, shared a room with Zuckerberg during Facebook's founding. "Mark was clearly on to great things," said Laine, who was Facebook's fourteenth user.
Zuckerberg, Moskovitz and some friends moved to Palo Alto, California in Silicon Valley where they leased a small house that served as an office. Over the summer, Zuckerberg met Peter Thiel, who invested in the company. They got their first office in mid-2004. According to Zuckerberg, the group planned to return to Harvard, but eventually decided to remain in California. They had already turned down offers by major corporations to buy the company. In an interview in 2007, Zuckerberg explained his reasoning: "It's not because of the amount of money. For me and my colleagues, the most important thing is that we create an open information flow for people. Having media corporations owned by conglomerates is just not an attractive idea to me."
He restated these goals to Wired magazine in 2010: "The thing I really care about is the mission, making the world open." Earlier, in April 2009, Zuckerberg sought the advice of former Netscape CFO Peter Currie about financing strategies for Facebook. On July 21, 2010, Zuckerberg reported that the company reached the 500 million-user mark.(Wikipedia)
According to Zephoria (https://zephoria.com/top-15-valuable-facebook-statistics/) abut Facebook:
- Worldwide, there are over 2.13 billion monthly active Facebook users for Q4 2017 (Facebook MAUs) which is a 14 percent increase year over year. (Source: Facebook 01/31/18) What this means for you: In case you had any lingering doubts, statistically, Facebook is too big to ignore.
- There are 1.15 billion mobile daily active users (Mobile DAU) for December 2016, an increase of 23 percent year-over-year. (Source: Facebook as of 2/01/17) This is hugely significant and shows the dramatic growth of mobile traffic on Facebook. Please note that this was the last official division received in IR press releases of a delineation of mobile DAU from other metrics. Mobile advertising revenue is reported and according to Facebook, it represented approximately 88 percent of advertising revenue for Q3 2017 up from 84 percent in Q3 2016.
- 1.40 billion people on average log onto Facebook daily and are considered daily active users (Facebook DAU) for December 2017, which represents a 14 percent increase year over year (Source: Facebook as 01/31/17). Sixty-six percent of Facebook’s audience would be considered DAU versus Monthly Active Users (MAU). The Implication: A huge and vastly growing number of Facebook users are active and consistent in their visits to the site, making them a promising audience for your marketing efforts.
- There are 1.74 billion mobile active users (Mobile Facebook MAU) for December 2016 which is an increase of 21% year-over-year (Source: Facebook as of 02/01/17).
- On average, the Like and Share Buttons are viewed across almost 10 million websites daily. (Source: Facebook as of 10/2/2014)
Read this news from The Washington Examiner at:
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Facebook CEO Mark Zuckerberg on Cambridge Analytica data breach: 'We have a responsibility to protect your data'
Facebook CEO Mark Zuckerberg acknowledged Wednesday the social media company erred and vowed to protect users' data after it was revealed Cambridge Analytica, a British data firm, improperly harvested and misused data from 50 million Facebook profiles.
“We have a responsibility to protect your data, and if we can’t then we don’t deserve to serve you,” Zuckerberg wrote on his Facebook page. “I’ve been working to understand exactly what happened and how to make sure this doesn’t happen again.
“The good news is that the most important actions to prevent this from happening again today we have already taken years ago. But we also made mistakes, there's more to do, and we need to step up and do it.”
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Zuckerberg’s statement comes after the New York Times, the Observer of London, and London’s Channel 4 News revealed in a report Saturday that Cambridge Analytica kept data it gleaned from the profiles of millions of Facebook users and used the information to influence voters during the 2016 election.
According to a timeline of events laid out by Zuckerberg, the saga first began in 2007 after Facebook launched the Facebook Platform, which allowed people to log into apps and share data from their profiles.
In 2013, Aleksandr Kogan, a researcher at Cambridge University, created a personal quiz app that was installed by roughly 300,000 people. Those users shared their data and data from their friends, which allowed Kogan to access “tens of millions of their friends’ data.”
One year later, Facebook changed the platform to limit the data that apps could access, which meant apps like the one developed by Kogan couldn’t ask for data about a user’s friends unless they received authorization from that friend.
In 2015, reporters at The Guardian told Facebook that Kogan shared the data he gleaned from his app with Cambridge Analytica. Facebook then banned Kogan’s app from the platform and told both Kogan and Cambridge Analytica to certify they deleted the data improperly harvested.
Zuckerberg said the two parties provided the certifications, but acknowledged the revelations Saturday indicated Cambridge Analytica didn’t delete the data as they claimed.
“This was a breach of trust between Kogan, Cambridge Analytica and Facebook,” he said. But it was also a breach of trust between Facebook and the people who share their data with us and expect us to protect it. We need to fix that.”
Facebook has agreed to cooperate with a forensic audit to confirm whether Cambridge Analytica has deleted the data, and Zuckerberg said the company is working with regulators investigating the breach.
The Facebook CEO said the company took steps in 2014 “to prevent bad actors from accessing people’s information in this way,” but said Facebook will go further.
The company will investigate the apps that had access to significant amounts of data before Facebook implemented changes in 2014, and conduct an audit of apps with suspicious activity. Developers that do not agree to the audit will be banned from Facebook, as will those found to have misused personal information.
Facebook also vowed to limit the access developers have to data and restrict the data users give to an app when they sign in.
Developers that want to ask users for access to their posts or other private information will be required to obtain approval and sign a contract.
Lastly, Zuckerberg said Facebook will show users a tool that will appear at the top of the News Feed that shows the apps being used.
“Beyond the steps we had already taken in 2014, I believe these are the next steps we must take to continue to secure our platform,” he said. “I started Facebook, and at the end of the day I'm responsible for what happens on our platform. I'm serious about doing what it takes to protect our community.
“While this specific issue involving Cambridge Analytica should no longer happen with new apps today, that doesn't change what happened in the past," Zuckerberg said. "We will learn from this experience to secure our platform further and make our community safer for everyone going forward.”
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